Thank you, Y.S. I will now provide a closer look to our third quarter results. Please note, all numbers are RMB terms and all comparisons on a year-on-year basis, unless otherwise stated.
In the third quarter of 2024, our total income decreased by 31.1% to RMB 5.5 billion from RMB 8.1 billion, mainly due to a decrease of outstanding loan balance by 41.8%, partially offset by our increased take rate as loans enabled under 100% guarantee model constitute a higher proportion of our total loan book.
Meanwhile, our total expenses decreased by 19.2% to RMB 6.3 billion from RMB 7.7 billion, among which the total operating expenses declined by 35.9% to RMB 3 billion from RMB 4.7 billion. And credit impairment losses increased by 9% to RMB 3.3 billion from RMB 3 billion.
Operating efficiency improved, with our operating expenses to income ratio decreasing from 53.8% from 57.8% in the third quarter of 2023. The increase of credit impairment losses was mainly due to increased provision related to our loan book and certain investment assets.
As a result, we recorded a net loss of RMB 725 million for the third quarter.
Turning to the unique economies of our loan business.
Our APR balance decreased 19.5% from 20.1% despite the decrease in APR.
Our take rate by balance increased to 9.7% from 7.8%, primarily due to the removal of negative impact from high CGI premium to our transition to the 100% guarantee model, and also thanks to the decrease in our funding costs. We accept that the take rate will further increase as the percentage of the loans enabled under the 100% guarantee model continues to increase and that funding cost will continue to decrease as we continue to optimize our funding structure by leveraging our consumer finance and small lending license.
On the expense side of the unit economy, while sales and marketing expenses remained stable, credit costs and other operating expenses will attract on our net margin. Credit costs increased primarily due to the increased risk exposure and provision for our loan book.
As discussed before, while we anticipate loans under the 100% guarantee model will be lifetime profitable, it's important to note that these loans may incur accounting losses in the first calendar year due to higher upfront provisions. This accounting treatment affects our short-term profitability but is expected to lead to improved long-term financial performances as the loan portfolio matures. The increase of other operating expenses was primarily due to the contraction of our loan balance and the reduced economies of scale.
Now let me highlight a few key P&L items.
During this quarter, our technology platform based income was RMB 1.6 billion, representing a decrease of 49.9%, mainly due to a decrease in retail credit service fees as a result of 41.8% decrease in outstanding loan balance.
In addition, it was also negatively affected by cessation of the Lujintong business in April 2024.
Our net interest income was RMB 2.7 billion. a decrease of 18.8% from the same period last year. The relatively lower decrease in net interest income was the result of an increase in consumer finance revenue. Meanwhile, our guaranteed income was RMB 818 million, a decrease of 13.1%.
In terms of revenue mix, technology platform based income accounted for 29.5% of our total revenue, down from 40.5% in the same period of last year. Net interest income and guaranteed income accounted for 48.5% and 14.7% of total revenue in the third quarter, respectively, as compared to 41.1% and 11.7% in the same period of last year.
In terms of expenses, our credit impairment losses increased by 9% to RMB 3.3 billion, mainly due to increased provisions related to loans as we applied a more prudent approach in our ECL model to reflect the complex macro economy environment in the third quarter as well as increased provision related to certain investment assets.
Our total sales and marketing expenses, which include expenses for acquisition costs as well as the general sales and marketing expenses decreased by 49.9% to RMB 1.1 billion, mainly due to reduced loan-related expenses, resulting from the decrease in new loan sales and outstanding loan balance as well as the elimination of expenses associated with our Lujintong business.
Operation and servicing expenses decreased by 25.8% to RMB 1.1 billion as a result of our continued effort to control expenses and the decreased loan balance, partially offset by increased commission associated with the improved collection performance.
Our finance costs increased by 48.9% to RMB 59 million from RMB 40 million, mainly due to the decrease of interest income from bank deposits, partially offset by the decrease of interest expenses after repayment of our C-M3 upon the maturity on September 30, 2023.
In terms of capital as of the end of September 2024, our main operating entities remain well capitalized.
Our guaranteed subsidiaries leverage ratio stood at 2.6x and our consumer finance subsidiaries capital equity ratio stood at 14.9% as compared to the 10.5% regulatory requirement.
As we deal with the complexity of the broader economic environment, we are now seeing encouraging signs in terms of asset quality and in the growth of our consumer finance business.
We will remain committed to our prudent strategy as we seek to build a solid foundation for long-term sustainable operations and we'll uphold commitment to bring value to our shareholders.
That concludes our prepared remarks for today. Operator, we are now ready to take questions.